Such a great blush/lip product. I use soft berry and soft pink, both on cheek and lip (for some reason soft pink doesn’t blend into my lip as well as soft berry). Can be used for a subtle day makeup or made more dramatic. The colour lasts for absolutely ages. I also have the hyper shine pigment and serum, which I don’t always use but are really fun to use with it.

I first purchased the Soft Smudge in Soft Berry and immediately knew I needed more shades. My faves are Berry and Raisin. The cream to powder formula is so unique and unlike anything on the market. I also have Orchid and Soft Cherry — am still playing around with these, but love that KJH inspires us to experiment! I now own pretty much everything in her lineup and will never miss a launch!

I love it with Soft Tomato with serum and lite pink hyper shine pigment!

I have four KJH blush shades of which the soft tomato shade gets used constantly. I have medium neutral balanced skin tone and all colours can be used imo.

This product in Soft Tomato has made me feel so beautiful — its finish is natural yet easy to build up for more impact. I’m new to KJH Brand and am seriously impressed. I can’t wait to try more products!

I like this formula quite well, but I am really here to sing the praises of the soft berry color in particular. KJH bills it as a cool berry, but in my experience, this is not the case—more warm-neutral. Which is amazing! I have warm-neutral undertones, and I have trouble finding berry blushes that don’t either clash with my skin or pull super red/orange. This nails it. In the photo here, I’m wearing the stick as blush and shadow, but not lipstick.

I absolutely love this product! The ability to apply it with a balm ensures my lips stay hydrated and not too dry. When using it as blush, it glides on beautifully and blending seamlessly without disturbing the makeup underneath. I’m thrilled I picked up three different shades; it’s so much fun to mix and match for my own custom lip and cheek colors. Plus, I enjoy using the hyper shine highlight pigments with these shades to create gorgeous, shimmery blushes. Highly recommended!

blown away by how good these are! i have worn the soft pink every day since it arrived and just ordered three more shades, soft berry, soft raisin and soft tomato 🍅. katie leveled up makeup - the texture, finish and shade are all 🤌🏻🤌🏻🤌🏻

I truly love this brand and the formula of soft smudge, it is stunning and pigmented but buildable. It’s soft but blurring and is a cosmetically elegant formulation. I really like all of the shades and would love a soft muted neutral cool light pink shade for my fair skin in the future, think similar to rhode piggy but in soft smudge form 🫶🏻 Thank you Katie for a wonderful formula.

The MOST creamy, blendable, versatile (i could go on!) Products ever! I love love love these smudge sticks. You need them all, you really do! Not sure if it will be your colour? It is, just take my word for it, they are all your colour, no matter your skin tone, texture...these are for you. I love the innovation behind kjh and cant wait to see whats next!

I love this product because you can use it on your cheeks, eyes and lips. I got the berry color. I am light complected and I put it on with the brush. I smudged it on the back of my hand and then I pick it up with my brush and it goes on beautifully. I have put it straight from the Component to my face and for me that was a little too harsh so the way I've been doing it putting it on the back of my hand picking it up with a brush has worked beautifully. I love this product and the color. I am definitely going to buy some of the other colors .

This is a very soft, powdery, blurred velvet blush and lip stick that is super versatile and very buildable. It blends out effortlessly and melts really well with other products.

I like to rub a little product on the back of my hand to warm it up, and then I pick it up with a brush and apply to my cheeks. For lips, I apply it straight from the tube. It doesn’t feel matte or drying, but it does look powdery on both the lips and cheeks. Like a soft powder kiss.

This shade (Soft Berry) is a really pretty wine, berry shade that blends into a pinky pomegranate tone. I love that I can get a very light touch of color, picking up just a little product, or I can really layer it up and go full berry.

The packaging does feel quite light and plastic-y, but the twisting mechanism feels very smooth, and I don’t feel like the “cheaper” packaging is a deterrent for me. It just feels like more thought went into the formula than the packaging.

Soft and buildable. I normally use a cream blush but I love this powdery texture. It's super quick to apply. I have soft coral ~ might have to get tomato next.

After completing the set, I had to come back and share the love I have for the all the shades. Love the pink and berry combo. It’s been so much fun playing with the different finishes you can create. Top marks for staying power! They’re so quick and easy to use, minimal effort which I love love love! KJH, What’s next?!

Oh happy day! I had a strong suspicion I would love Katie’s Soft Smudge but they’re better than I hoped, they actually go on like the videos! I immediately went for Tomato as reds are my go to but also chose Raisin. Tomato is a beautiful shade, I just love it. It’s like a Versailles red flush cheek mixed with an afternoon skiing! Raisin isn’t in my usual palette but I’m so glad I got it too, gives that flush of an afternoon walking the dogs and blends beautifully in the forehead hairline too. Gorgeous packaging!

Can’t wait to play around with adding the shine serum from my Lite kits from KJH and having fun. As ever, Katie’s education around products and “no rules” is why I love her and her brand. I’m a busy mum of 2 and following Katie has transformed how I use make up, adding fun back into it and being kinder to myself along the way.

In the pics I’m wearing both on my cheeks, nose and lips and nothing else in my skin. I have cheek sun damage veins but I haven’t concealed them here and I’m not sure I need to as the Smudge seems to be blending them?! Anyway, I’m thrilled and will likely get the rest of the collection soon.

I’ve just repurchased soft coral after using every last bit of the one before.
It’s just the perfect shade and is easy to apply and blend. I switch between application methods but it’s usually with a brush. Love a bit on my eyes too.
Please never discontinue this!

I have the Soft Raisin color and while I LOVE the color and the consistency, no matter how I apply it, within an hour it is blotchy and patchy. It doesn’t blend well with other cream products - they just clump up and get splotchy. I try setting it with powder over it - nope, still patchy. I’ve used a dense blush brush, a fluffy blush brush (from a KJH line!) and my fingers - nothing gets me an even finish that lasts.

I think this is KJH’s coolest product. I have it in Southbury and love the new soft orchid. I use it on my eyes, my cheeks and my lips.

This blush is unlike anything I've ever tried, I ordered the colour with a bit of trepidation as I am super fair neutral/cool olive. But it's beautiful, understated, yet very chic and cool!

Soft orchid is already a new favorite color of mine! Soft Cherry is a close second, but these sticks are so beautiful!

Love

Love this product! Color is amazing and i used it i my lips and eyes! Just irder another one!

Lovely color and the staying power is phenomenal. Love this brand !!!!